Essentials of public health communication /

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Bibliographic Details
Other Authors: Parvanta, Claudia F.
Format: Book
Language:English
Published: Sudbury, Mass. : Jones & Bartlett Learning, c2011.
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Online Access:Visit NHRC Library
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Table of Contents:
  • Introduction to public health communication & informatics / Claudia Parvanta
  • A public health communication planning framework / Claudia Parvanta
  • Informatics and public health / David E. Nelson
  • Understanding and reporting the science / David E. Nelson
  • What to communicate? Understanding population health / Patrick L. Remington, Bridget C. Booske, and David Kindig
  • Communicating for policy and advocacy / Ross C. Brownson, Ellen Jones, Claudia Parvanta
  • Speaking to the public : health literacy & numeracy / David E. Nelson and Claudia Parvanta
  • Persuasive health communications : the role of theory / Sarah Parvanta and Claudia Parvanta
  • Formative research for strategy development / Claudia Parvanta
  • The strategic health communication plan / Claudia Parvanta
  • It's a multi-media world / Sarah Parvanta and Claudia Parvanta
  • Developing and testing a media strategy / Claudia Parvanta
  • Developing the implementation plan / Claudia Parvanta
  • Evaluating a health communication program / May Grabbe Kennedy
  • Patient-provider communication / Richard N. Harner
  • Risk and emergency risk communication : a primer / David W. Cragin and Claudia Parvanta.