Jones, J. P. (1998). How advertising works: The role of research. SAGE publications.
Citación estilo ChicagoJones, John Philip. How Advertising Works: The Role of Research. London: SAGE publications, 1998.
Cita MLAJones, John Philip. How Advertising Works: The Role of Research. SAGE publications, 1998.
Warning: These citations may not always be 100% accurate.