Citazione Stile APA (7a Edizione)

Jones, J. P. (1998). How advertising works: The role of research. SAGE publications.

Citazione stile Chigago Style (17a edizione)

Jones, John Philip. How Advertising Works: The Role of Research. London: SAGE publications, 1998.

Citatione MLA (8a ed.)

Jones, John Philip. How Advertising Works: The Role of Research. SAGE publications, 1998.