Components of knowledge on AIDS in Brazil identifying information needs using a segmented approach.

ABSTRACT: This paper suggests a segment-based approach to analyse health risk behaviour. It is argued that modeling directly the unobserved heterogeneity makes it possible to identify different segments on specific information needs, therefore, enabling a better understanding of interactions among...

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Detaylı Bibliyografya
Yazar:	Dias, Jose Goncalves
Materyal Türü:	Bilinmiyor
Dil:	English
Baskı/Yayın Bilgisi:	c2001.
Konular:	Health promotion. AIDS. HIV information need. Social marketing. Unobserved heterogeneity. Latent class models. Mixture models. Segmentation techniques.
Online Erişim:	Visit NHRC Library
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

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Components of knowledge on AIDS in Brazil identifying information needs using a segmented approach.

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